Apple TV+ Price Hike Elevates Monthly Tag to 14.99 in the U.S.
TL;DR Summary
Apple TV+ will raise its U.S. monthly price to $14.99 (from $12.99) and the annual rate to $119, with existing subscribers notified about the new charge about a month in advance. The Individual tier of Apple One also climbs to $21.95. Apple previously raised prices in August 2025. The change comes as streaming services pursue higher pricing amid strong platform performance and Emmy-nominated content.
- Apple TV Hikes Price, Will Now Cost $14.99 A Month In U.S. Deadline
- Apple TV Hikes Price of Streaming Service in U.S. Effective Immediately Variety
- Apple TV Hikes Prices as Streaming Inflation Continues The Hollywood Reporter
- Apple TV now costs $14.99 a month after its fourth price hike in four years The Verge
- Apple announces price increase for Apple TV and Apple One subscriptions 9to5Mac
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