CBS Tests Profit-Driven Late-Night Pivot With Comics Unleashed

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Source: Deadline
CBS Tests Profit-Driven Late-Night Pivot With Comics Unleashed
Photo: Deadline
TL;DR Summary

CBS will replace The Late Show with Byron Allen’s Comics Unleashed in a one-season time-buy, aiming for immediate profitability while continuing to develop other ideas. George Cheeks notes the shift reflects the economics of late-night, with reach shifting toward YouTube and a need for a different financial model if the network returns to late-night. Comics Unleashed, already airing at 12:30 a.m. on a lower-cost format, is praised for its point of view and budget, with CBS and Allen expected to remain partners as development discussions continue.

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