ESPN Admits Struggle to Correct Jason Kelce's 'We' Bias in Booth

Key points

• ESPN producer Jeff Dufine stated the network is trying to remove the habit of Kelce saying 'we' regarding the Eagles.
• Kelce used the pronoun repeatedly during a September 28 halftime analysis against the Bears, drawing criticism from Pat McAfee.
• Kelce apologized on air and later assured Jaguars fans he would remain neutral during a London game.
• Dufine praised Kelce's ability to see the game well despite the pronoun slip-ups.
• Kelce's next assignment is a Steelers-Saints game in France on October 25.

Background

Jason Kelce retired from the NFL in 2024 after 13 seasons with the Eagles and joined ESPN as an analyst. He was placed in the broadcast booth for the first time during the 2026 season for international games. The 'we' issue is a common transition mistake for former athletes, according to ESPN.

How outlets are covering it

OutKick and USA Today both highlight the fan backlash on social media, with users demanding Kelce be removed from Eagles games. The New York Post notes that fired ESPN broadcaster Ryan Clark defended Kelce, suggesting the transition is a common challenge. All sources agree that ESPN producer Jeff Dufine is actively coaching Kelce to correct the habit while praising his analytical abilities.

Why it matters

The incident highlights the challenges former athletes face when transitioning to broadcasting roles, particularly regarding perceived bias. It also underscores ESPN's commitment to developing new talent despite public criticism.

What to watch

Kelce is scheduled to broadcast the Pittsburgh Steelers vs. New Orleans Saints game in France on October 25. Fans will watch to see if he has corrected his 'we' habit in future broadcasts.