Pokémon at 30: A Universal Language Keeping Fans Catching ’Em All

TL;DR
As Pokémon marks 30 years and Pokémon Go’s 10th anniversary, fans describe a universal language that forges global community—from a London pop-up and stories of couples who met at events to families bonding and younger relatives reconnecting through the game—while ongoing releases and memorabilia keep fueling the franchise, now the world’s biggest media brand.
- ‘The language of Pokémon is universal’: why fans are still catching ‘em all after 30 years theguardian.com
- AppMagic: Pokémon Go generates $48.5m during 10th anniversary celebrations GamesIndustry.biz
- Come with Us to the Pokémon GO Times Square Celebration Pokemon.com
- 10 Years Later, The Legacy Of Pokémon Go Has Never Been More Complicated Kotaku
- On This Day | 2016 Pokemon Go fever sends Hongkongers on citywide hunt – SCMP archive South China Morning Post
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Read on theguardian.com