"The Mystery Behind the Canceled Game by Pokémon Go and Sleep No More Creators"

TL;DR Summary
Niantic, the company behind Pokémon Go, and immersive theater company Punchdrunk collaborated on a project codenamed "Hamlet" to create a game that fused theatrical performance with modern technology. The game aimed to bring Punchdrunk's storytelling to a wider audience by using Niantic's mobile technology. However, the project faced challenges related to scale, safety, and differences in artistic vision between the two companies. After several years of development, the game was halted in 2022, and the collaboration between Niantic and Punchdrunk ended.
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