"The Impact of Microsoft's Exclusive Zenimax Titles on CMA's Merger Block"

TL;DR Summary
The UK's Competition and Markets Authority (CMA) noted in their decision that Microsoft's decision to make Zenimax games like Starfield exclusive to Xbox and PC despite the reputational cost proves that Microsoft will not hesitate to pull the exclusivity card. However, evidence shows that Zenimax games are not as huge in terms of revenue and market share as Call of Duty, disproving the CMA's argument.
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