Taylor Swift's 'Eras Tour' Concert Film: A Blockbuster Dance Party that Saves Cinemas

1 min read
Source: The A.V. Club
Taylor Swift's 'Eras Tour' Concert Film: A Blockbuster Dance Party that Saves Cinemas
Photo: The A.V. Club
TL;DR Summary

Taylor Swift's Eras Tour concert film has surpassed $100 million in ticket presales, thanks to her strategic moves and deal with AMC. Swift sought a theatrical release to create a communal event for fans and address the frustrations caused by Ticketmaster. With minimal marketing, the film is expected to become the biggest concert film ever and boost the fall box office, solidifying Swift's status as a multi-talented success.

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