Apple's Mixed Reality Headset Set for Late 2023 Launch After Entering Mass Production in October.
TL;DR Summary
Apple's AR/VR headset is expected to enter mass production in October and launch by December, with a starting price of around $3,000 and gross margins close to breakeven at first, according to Morgan Stanley. The headset is expected to be unveiled at WWDC next week, and have its own App Store. Additionally, Morgan Stanley reiterated that Apple plans to announce a new MacBook Air at WWDC.
- Apple's AR/VR Headset Expected to Enter Mass Production in October Ahead of Late 2023 Launch MacRumors
- Why Apple's VR headset could succeed where every similar product has failed CNBC
- Apple WWDC 2023: What to expect Engadget
- Apple may soon show off its biggest and riskiest new hardware product in years CNN
- Apple's mixed reality headset is a hedge against disruption Financial Times
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