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Ford Performance Rebrands to Bring Racing Innovation to Drivers

1 min read
Source: Motor1.com
Ford Performance Rebrands to Bring Racing Innovation to Drivers
Photo: Motor1.com
TL;DR

Ford Performance has rebranded as Ford Racing to overhaul its image and expand its involvement in motorsport, including upcoming participation in the Dakar Rally, Rolex 24, Formula 1, and endurance racing, with a new identity launching in January 2026.

Topics:businessautomotive#automotive#dakar-rally#ford-racing#formula-1#motorsport#rebranding
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  1. Ford Performance Has a New Name  Motor1.com
  2. Ford Racing Rebrand Revealed  IMSA
  3. Mustang and Raptor Meister Ford Performance Is Changing Its Name  MotorTrend
  4. Ford Racing: A new era for America's race team  WKMG
  5. Ford transforms its racing division to bring track technology to your driveway  Detroit Free Press

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