Bud Light faces backlash and PR crisis over Dylan Mulvaney ad.
TL;DR Summary
The Fairfax Bar and Grill in Bloomington, Indiana, which had earlier declared that patrons who criticized Bud Light's partnership with trans influencer Dylan Mulvaney weren't welcome, has now backtracked and is pleading with customers to return. The bar's owner, McKinley Minniefield, clarified his stance, saying that different opinions are welcome as long as they are delivered respectfully. The bar had earlier vowed to toss out revelers that "voice their concerns about the issue." The Bud Light brouhaha erupted when the company sent Mulvaney specially made cans featuring her face to help promote its March Madness contest.
- Indiana bar backtracks on vow to toss patrons who criticize Bud Light, Dylan Mulvaney New York Post
- Bud Light wanted to market to all. Instead, it's alienating everyone CNN
- Dylan Mulvaney Speaks Out for the First Time Since the Right-Wing Bud Light Meltdown Them
- 'You can't undo what's happened': Bud Light trying to repair damage after Mulvaney ad Sky News Australia
- PR pros react to Bud Light putting two executives on leave after Dylan Mulvaney backlash PR Week
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