"Netflix's Ad-Supported Tier Surpasses 23 Million Monthly Users, Says Advertising Chief"

Netflix's ad-supported plan has surpassed 23 million monthly active users globally, with 85% of them streaming for over two hours per day. The ad-tier subscriptions accounted for about 30% of all new signups in the 12 countries where it has launched. The company is focused on scaling its business in a meaningful way for its members and is working with advertising partners to grow the business while keeping customers engaged and content-focused. The ad-supported plan, Netflix Basic With Ads, launched in the U.S. and 11 other countries in November 2022, priced at $6.99 per month.