Amazon to Introduce Ad-Supported Tier for Prime Video Streaming Service

Amazon is reportedly considering launching an ad-supported tier of its Prime Video streaming service, with options being discussed to introduce ads to existing subscribers and offer a more expensive ad-free version. Most other major streaming services already offer a plan with ads. Amazon declined to comment on the report, but the company does have experience with ad-supported streaming through Amazon Freevee. Prime Video is included in an Amazon Prime membership or available as a standalone subscription.