Post-Prime Day: Lingering Discounts on Tech and Beauty Persist Amid Component Cost Hikes

Key points

• The 48-hour Prime Big Deal Days event ended on October 7, but over 100 deals remain live, including 53% off Bose headphones and $200 off MacBook Airs.
• Apple AirPods Pro 3 are available for $179, a $70 discount, while the Kindle Paperwhite Signature Edition is at a record low of $169.99.
• Large-screen TVs saw major cuts, with LG and Samsung OLED models dropping by up to $1,200, and Toshiba 43-inch QLEDs priced at $199.99.
• Beauty and wellness items, such as the Shark DePuffi and Wavytalk red light therapy mask, are among the few deals still available at their Prime Day prices.
• These discounts help offset recent price increases in the tech industry caused by rising component costs, often referred to as 'RAMageddon'.

Background

This follows Amazon’s second annual Prime Big Deal Days, which began with early discounts in late September. Previous coverage noted that retailers like Best Buy and Amazon were already slashing prices on headphones and TVs before the official October 6-7 event. The current lingering deals represent the tail end of this major holiday shopping season, preceding Black Friday.

How outlets are covering it

Mashable emphasizes the strategic value of these lingering deals in countering recent price hikes for Kindles and smart speakers due to component costs. NBC Selected focuses on the urgency of purchasing before deals expire, highlighting household basics and kitchen items. TODAY.com and Vogue provide a broader lifestyle perspective, focusing on beauty, fashion, and wellness products, noting that some items like the Shark DePuffi are at their lowest price ever. All outlets agree that while the main event is over, significant savings remain for Prime members.

Why it matters

These lingering discounts provide consumers with a final opportunity to purchase high-demand tech and beauty products at record-low prices before the next major sale event. They also highlight the ongoing impact of supply chain costs on consumer electronics, making seasonal sales crucial for affordability.

What to watch

Shoppers should act quickly as these deals may expire at any time. The next major retail event will be Black Friday and Cyber Monday, with the next Prime Day expected in June or July 2027.