Twitter's Verification Checkmark Policy Causes Controversy Among Celebrities

TL;DR
Twitter has added verified check marks to the accounts of deceased celebrities, including Kobe Bryant, Anthony Bourdain, Chadwick Boseman, and Michael Jackson, indicating that they had purchased a Twitter Blue subscription and verified their phone numbers. The move is seen as an attempt to promote the unpopular subscription service, which has earned the social media platform just $11 million in mobile-based subscriptions since its relaunch in December. However, the posthumous Twitter Blue badges may violate laws protecting consumers from false endorsements.
Topics:businesssocial-media#dead-celebrities#endorsement#social-media#twitter#twitter-blue#verified-badge
- Twitter is adding a verified check mark to dead celebrities Business Insider
- Prominent personalities lose Blue Tick as Twitter begins purge | Latest English News | WION WION
- Celebrities now working to remove their apparently mandatory Twitter checkmarks The A.V. Club
- Twitter verifies users associated with Block the Blue, including dril and Mashable's Matt Binder Mashable
- Elon Musk Backs Off 'Legacy Checkmark' Purge, Re-Verifies Platform's Biggest Celebs The Daily Beast
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