Apple's iPhone 15: Sales Success or Price Cut?

Apple's basic iPhone 15 model is experiencing high demand, with delivery times almost twice as long as its predecessor in the US and quadrupled in China. The upgraded features of the iPhone 15 and iPhone 15 Pro Max have driven renewed demand, while the iPhone 15 Plus and 15 Pro saw diminished wait times. Despite the extended delivery times, resale prices have not significantly increased, suggesting that demand may be driven by trade-ins. Apple's trade-in program is expected to play a crucial role in reducing barriers for potential buyers and maintaining the company's market dominance.