
MacBook Neo Triggers Record Mac Trade-In Surge
Apple retail stores saw a trade-in spike of over 100% this week, likely driven by demand for the MacBook Neo and the M5 MacBook Air. Older low-end Macs dominated the trade-ins, suggesting customers are upgrading to the Neo and M5 Air rather than the new Pro models, marking the largest trade-in surge since Apple’s initial silicon Macs rollout.












