Meta Expands Paid Perks Across Facebook, Instagram, and WhatsApp With Plus and Meta One Tiers

Meta is launching worldwide paid premium tiers for Facebook Plus, Instagram Plus, and WhatsApp Plus, with prices starting at $4/month for Facebook/Instagram Plus and $3/month for WhatsApp Plus. It also rolls out Meta One plans for advanced Meta AI features at higher prices. The subscriptions are optional and do not replace Meta Verified, and Plus perks include Story spotlighting, extended posts, extra reactions, pinned chats, and analytics, while Meta One promises more computing power, potential ranking bumps in social results, and a verified badge in top tiers across apps (initially in select countries). Meta frames this as part of a broader shift toward paywalls for perks, as it invests in AI data centers; reactions are mixed and the rollout follows company layoffs, with some tools reportedly used to train potential AI replacements.