"Revolutionizing Retail: A.I.-Powered Company Simplifies Sales for Retailers"

1 min read
Source: The New York Times
"Revolutionizing Retail: A.I.-Powered Company Simplifies Sales for Retailers"
Photo: The New York Times
TL;DR Summary

Lily AI, an artificial intelligence-powered platform, is helping retailers improve online shopping experiences by matching online shoppers to the merchandise they're looking for based on colloquial search terms. By accurately matching merchandise to the terms shoppers type in the search bar, Lily AI has helped retailers like Bloomingdale's and J. Crew Group see meaningful increases in purchases from online searches. With the demand for this kind of technology increasing, Lily AI faces competition from other start-ups in the field. The company has attracted investors and counts major retail chains among its customers.

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