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Streaming Becomes the Most-Watched TV Platform, Surpassing Broadcast and Cable

1 min read
Source: CNBC
Streaming Becomes the Most-Watched TV Platform, Surpassing Broadcast and Cable
Photo: CNBC
TL;DR

For the first time, streaming services have surpassed combined broadcast and cable TV viewing, accounting for 44.8% of total TV consumption in May 2024, driven by growth in free ad-supported channels, YouTube, and media companies shifting focus to streaming platforms, with Netflix leading subscription services.

Topics:businesstechnology#fast-channels#nielsen-report#streaming#technology#tv-viewership#youtube
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  1. Streaming surpasses combined broadcast and cable viewing for first time ever  CNBC
  2. It’s Official: Streaming Is Now the King of TV  The New York Times
  3. Streaming Reaches Historic TV Milestone, Eclipses Combined Broadcast and Cable Viewing For First Time  Nielsen
  4. Streaming Dethrones Broadcast and Cable TV in Ratings First  The Daily Beast
  5. Streaming overtakes cable and broadcast as the most-watched form of TV  NBC News

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