The Rise of Deepfakes: Creating Fake Content Made Easy with AI Tools.

With just a photo and a minute of audio, anyone can create a deepfake video of themselves in just a matter of minutes by combining a few cheap AI tools. While some are excited about the potential for these tools to change the way we work and help us be more creative, others are worried that this proliferation of what's known as "generative AI" will supercharge propaganda and influence campaigns by bad actors. Researchers have identified the first known case of a state-aligned influence operation using deepfakes, and concerns are growing about the potential for AI-generated propaganda and scams to proliferate. Companies are scrambling to build safeguards, but researchers warn that we're not prepared for what it means to live in a world full of AI-generated content.