X, the rebranded Twitter, to introduce dual subscription plans, confirms Elon Musk

X, formerly known as Twitter, will introduce two new subscription tiers, according to owner Elon Musk. One tier will offer all features at a lower cost but with ads, while the other will be more expensive but ad-free. This comes after X announced a test in New Zealand and the Philippines, charging users $1 per year to post and interact with other posts as part of an anti-spam initiative. It remains unclear if the $1 subscription is one of the new tiers. Musk's changes to X, including cuts to trust and safety teams and removing the blue checkmark from nonpaying accounts, have led to a decline in advertising revenue. The introduction of new subscriptions may help improve the company's finances and diversify its revenue streams. X faces competition from Meta's Threads and Bluesky.
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