Korean police raid Starbucks Korea HQ as ad campaign crisis deepens
TL;DR
South Korean police searched Starbucks Korea’s headquarters amid an active investigation tied to a controversial ‘Tank Day’ ad campaign that sparked nationwide anger, led to the firing of the local CEO, prompted apologies from Starbucks Global, and followed by store closures for staff retraining and a sales decline.
Topics:businessworld#advertising-campaign#corporate-crisis#public-backlash#south-korea#starbucks#world
- Why police raided Starbucks Korea’s headquarters edition.cnn.com
- South Korean police raid local Starbucks headquarters over controversial marketing campaign AP News
- Police raid Starbucks Korea headquarters over 'Tank Day' fiasco BBC
- South Korea police search Starbucks Korea HQ over investigation, media report says Reuters
- Starbucks Korea raided by police after ‘Tank Day’ campaign sparks public outrage The Guardian
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