Bad Bunny's Super Bowl Halftime Show Sweeps Seven Emmys, Setting New Records

Bad Bunny's Super Bowl LX halftime show won all seven Emmy categories it was nominated for, becoming the most awarded halftime performance in history. The show also marked the first time a Spanish-language program won Outstanding Variety Special (Live).
Key points
- The Apple Music Super Bowl LX Halftime Show Starring Bad Bunny won seven Emmys, including Outstanding Variety Special (Live).
- It is the first Spanish-language program to win the top variety prize, following the 2022 show featuring Dr. Dre and others.
- Bad Bunny's SNL season opener also won an Emmy for Outstanding Makeup.
- Sabrina Carpenter won her first Emmy for The Muppet Show, putting her halfway to an EGOT.
- Taylor Swift's Eras Tour special received no wins despite five nominations.
Background
Bad Bunny had already made history earlier in 2026 by becoming the first Spanish-language album to win the Grammy for Album of the Year for 'Debí Tirar Más Fotos.' His Super Bowl performance, which featured guests like Lady Gaga and Ricky Martin, was preceded by significant public debate regarding his selection.
How outlets are covering it
Deadline and the Los Angeles Times both emphasize the historic nature of Bad Bunny's seven-award sweep, highlighting it as the first Spanish-language program to win Outstanding Variety Special (Live). Billboard focuses more broadly on the music categories across both nights of the Creative Arts Emmys, noting that Gavin Brivik and Andrew Bird won for 'The Pitt,' beating Lady Gaga and Trey Parker. While Deadline and LA Times highlight Bad Bunny's dominance, Billboard provides a wider view of the music awards, including wins for 'Widow's Bay' and 'Pluribus.'
Why it matters
The seven-Emmy sweep underscores the cultural impact and technical excellence of Bad Bunny's Super Bowl performance, which faced initial controversy but ultimately received the TV Academy's strongest possible endorsement. It also highlights the growing recognition of Latin music and culture in major American awards.
What to watch
Bad Bunny is set to star in the upcoming film 'Porto Rico' and has a song featured in 'Spider-Man: Brand New Day.' The Primetime Emmy Awards will be hosted by Mariska Hargitay on September 14, 2026.
- Bad Bunny Makes Emmys History With Seven Wins For Super Bowl Halftime Deadline
- 2026 Emmy Awards Winners List — Live Updates Deadline
- Bad Bunny wins his first Emmy for Super Bowl halftime show Los Angeles Times
- Here Are All the Winners in the 7 Music Categories at the 2026 Primetime Emmys: Full List Billboard
- ‘Widow’s Bay’ and ‘The Pitt’ sweep early Emmys and Rob Reiner wins posthumous award Fast Company
Want the full story? Read the original reporting
Read on Deadline