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Franchise Fatigue Hits Despicable Me Spin-off as Minions & Monsters Opens Softly

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Source: Variety
Franchise Fatigue Hits Despicable Me Spin-off as Minions & Monsters Opens Softly
Photo: Variety
TL;DR

Universal/Illumination’s Minions & Monsters opened to $36 million domestic over the July 4 weekend, the franchise’s lowest start, with $64.5 million since Wednesday and $159.8 million global after international play; at the same time, Supergirl plunged about 74% in its second weekend to $9.6 million, underscoring ongoing challenges for non–A‑list superhero titles. Still, the summer box office is up vs. last year and 2019, helped by Toy Story 5’s strength and upcoming releases like Moana, as industry eyes a rebound despite fatigue around long-running franchises.

Topics:entertainmentbox-office#box-office#despicable-me#franchise-fatigue#minions-and-monsters#supergirl
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  1. 'Minions & Monsters' Box Office: Sequel Has Worst Opening in Franchise, 'Supergirl' Suffers Brutal Drop  Variety
  2. Breaking Down Every Movie Reference in Minions & Monsters  Time Magazine
  3. The fake language that captured moviegoers’ hearts  The Washington Post
  4. ‘A female Minion would be the beginning of the end’: Pierre Coffin on creepy memes, decoding Minionese and farting bananas  The Guardian
  5. Box Office: 'Minions & Monsters' Sees Franchise Low $64M 5-Day Opening  Deadline

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