Insider details emerge on WWE's acquisition and merger with UFC.

TL;DR
Endeavor president Mark Shapiro revealed that they had placed a bid to acquire a majority stake in WWE three weeks prior to the recent acquisition, with competition from John Malone’s Liberty Media. The bid was outlined during a meeting with WWE chairman Vince McMahon and C.E.O. Nick Khan at Raine Group offices in mid-March, and they faced stiff competition from Liberty Media until the very end.
- Rival Bidder For WWE Prior To Endeavor Acquisition Revealed Wrestling News Source
- April 10, 2023 Observer Newsletter: Endeavor to acquire WWE and merge with UFC, WrestleMania 39 Figure Four Online
- Brock Lesnar's savage opinion on Conor McGregor as WWE & UFC merge GIVEMESPORT
- Vince McMahon’s Full Letter To WWE Employees Following Sale Leaked eWrestlingNews
- WWE Stock Hits Insane All Time High Following UFC Merger Inside The Ropes
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