Johnny Depp Secures Record-Breaking Fragrance Deal with Dior.
TL;DR Summary
Johnny Depp has signed a three-year fragrance deal with Dior for upwards of $20 million, making it the biggest men's fragrance pact ever. Depp has been the face of Dior's men's fragrance line Sauvage since its launch in 2015. Despite the controversy surrounding Depp, LVMH CEO Bernard Arnault said earlier this year that Dior Sauvage has been "a leader in perfume sales" thanks in large part to the "image of Johnny Depp."
- Johnny Depp Just Landed the 'Biggest Men's Fragrance Pact Ever.' Sigh. The Daily Beast
- Johnny Depp's New Deal With Dior Is Reportedly Worth Over $20 Million TMZ
- Johnny Depp Signs $20 Million-Plus Dior Deal, Marking the Biggest Men’s Fragrance Pact Ever (EXCLUSIVE) Variety
- Johnny Depp Lands $20 Million Dior Deal, the Biggest Men's Fragrance Contract Ever: Report PEOPLE
- Johnny Depp Dior perfume ads: What does the actor really smell like? Slate
Reading Insights
Total Reads
0
Unique Readers
10
Time Saved
1 min
vs 1 min read
Condensed
62%
188 → 72 words
Want the full story? Read the original article
Read on The Daily Beast