The Economic Case for Taylor Swift's Increased Earnings.

According to Nobel laureate Paul Krugman, Taylor Swift should be making even more money than she currently does, given the larger audiences she can reach through modern technology. However, live performances now serve a smaller niche of demand than they used to, limiting the potential for increased earnings. Additionally, the supply of tickets is less scarce due to larger venues, though America's larger population theoretically offsets this. Despite this, Swift's concerts still bring in millions of dollars per night.