"Country Stars Eric Church and Morgan Wallen Purchase Field & Stream Magazine, Plan Music Festival"

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Source: Rolling Stone
"Country Stars Eric Church and Morgan Wallen Purchase Field & Stream Magazine, Plan Music Festival"
Photo: Rolling Stone
TL;DR

Country stars Eric Church and Morgan Wallen have purchased Field & Stream magazine and plan to relaunch it as a digital platform, print magazine, and apparel company, along with organizing a live music festival. Subscribers to the new "Field & Stream 1871 Club" can access hunting, fishing, and outdoors content, with various membership tiers offering perks such as print magazines, accessories, and early event access. The move comes as a boost to the media industry, which has seen recent layoffs, and aims to preserve the legacy of the iconic brand while bringing people together outdoors for generations to come.

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