Target's Pride collection sparks mixed reactions online.
TL;DR Summary
Gay Twitter is reminiscing about an old Pride t-shirt from American Apparel that featured seven words or phrases prohibited by the Trump administration, including diversity, transgender, and fetus. While Pride has always been political, this shirt missed the mark by not providing any context to the words. Some brands have mastered the art of Pride merch, but others risk backlash for promoting inclusive LGBTQ+ messaging.
- People are reminiscing about one of the worst Pride t-shirts ever created Queerty
- I May Just Be a Target Stan, but I Love All Their Pride Themed Merch www.autostraddle.com
- Pride Month 2023—how brands can respond to the assault on LGBTQ+ rights AdAge.com
- From Drag Birds to Pronoun Candles, Target’s Pride 2023 Merch Is Ready to Be Memed Them
- Target releases its Pride Month collection and the internet is divided PinkNews
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