Yaga Trailer Ignites Social Media with Moss, Williams, and Baba Yaga Myth

Key points

• The official trailer for Yaga was released on September 25, 2026, featuring a cover of 'Season of the Witch' by Alanis Morissette.
• The series is an eight-episode half-hour drama that reimagines the Baba Yaga myth in a coastal town, based on a play by creator Kat Sandler.
• Carrie-Anne Moss plays Katherine, a charismatic university professor, while Hudson Williams plays Henry Park, a missing heir to a powerful fishery, and also takes on a dual role as Logan.
• The series premieres on AMC+ in the United States on October 23, with the first two episodes debuting simultaneously, followed by weekly releases until a two-episode finale on November 27.
• Social media reactions have focused on the chemistry between Moss and Williams, as well as Williams' physical appearance, particularly his chest in a scene where he wears overalls with nothing underneath.

Background

Yaga was previously covered in our archive, including its world premiere at the Toronto International Film Festival on September 17, 2026, and its confirmed premiere date on AMC+ on October 23, 2026. The series is produced by Front Street Pictures and Blink49 Studios, with executive producers including Mackenzie Donaldson, Andrew Miller, and Carrie-Anne Moss. The show is distributed internationally by Sphere Abacus and was acquired by AMC Global Media for AMC+ in the United States.

How outlets are covering it

The Hollywood Reporter and Deadline both emphasize the trailer's spooky and steamy tone, highlighting the chemistry between Moss and Williams. Out Magazine focuses on the viral nature of Williams' appearance, particularly his chest, and the social media reactions to it. A.V. Club notes the trailer's tawdry spin on the Baba Yaga myth and the series' blend of mystery, myth, and dark magic. All sources agree on the premiere date and the series' basis in Kat Sandler's play.

Why it matters

The release of the full trailer for Yaga signals the series' imminent premiere and generates significant buzz, particularly among fans of queer and mystery thrillers. The viral social media reactions, especially regarding Hudson Williams' appearance, indicate strong audience interest and potential for the series to become a cultural moment. The reimagining of the Baba Yaga myth in a contemporary setting also positions the show as a fresh take on a classic folklore figure, appealing to audiences interested in dark, feminist, and unapologetically bold storytelling.

What to watch

The first two episodes of Yaga will debut on AMC+ on October 23, 2026, followed by weekly releases until a two-episode finale on November 27, 2026. The series is also scheduled to have a panel at New York Comic Con on October 9, 2026. International distribution is handled by Sphere Abacus, with the series available on Sky in the UK, Ireland, and New Zealand, HBO Max in Europe, and Foxtel in Australia.