"Super Bowl 2024 Breaks TV Viewership Record with 123.4 Million"

Super Bowl 2024 was the most watched US TV broadcast since the 1969 Moon landing, with an average of 123.4 million viewers. Taylor Swift's attendance to support boyfriend Travis Kelce may have contributed to the high figures, with 20% of viewers reportedly rooting for the Chiefs because of her relationship with Kelce. Usher's halftime show and the Kansas City Chiefs defending their championship title were also big draws. Additionally, Usher topped off the weekend by marrying his girlfriend Jennifer in Las Vegas.