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NCAA Finals Ratings Jump Across Networks in 2026
sports1 day ago

NCAA Finals Ratings Jump Across Networks in 2026

The 2026 NCAA basketball finals drew strong audiences: the men’s championship on TNT Sports averaged 18.3 million viewers across TBS/TNT/TruTV, up from 18.1 million in 2025 on CBS and about 23% higher than 2024, making it the most-watched men’s title since 2019. The women’s final on ABC/ESPN drew 9.88 million, up about 16% from 2025 and ranking as the third-most-watched women’s final on record. The men’s Final Four averaged 14.2 million, down ~8% from 2025, while the tournament-wide average reached 10.9 million, up 7% and the second-highest since 1994.

via The Hollywood Reporter|
#final-four#men-final#ncaa-basketball
Fanatics Flag Football Classic Draws Modest TV Audience Despite Star Power
sports16 days ago

Fanatics Flag Football Classic Draws Modest TV Audience Despite Star Power

The Fanatics Flag Football Classic, headlined by Tom Brady and featuring a host of NFL players and celebrities, moved from Riyadh to Los Angeles and drew a modest linear TV audience of about 650,000 on average (peaking at 909,000) with a 2.8 million reach, facing competition from NCAA tournaments. While social media and streaming clips reportedly generated over 300 million views across platforms, the game failed to translate hype into strong TV interest. Brady even suggested tweaking the rules to resemble tackle football to boost engagement.

via Awful Announcing|
#fanatics#flag-football#sports
Oscars TV Audience Falls to Four-Year Low, Despite Early Telecast
entertainment24 days ago

Oscars TV Audience Falls to Four-Year Low, Despite Early Telecast

The 98th Oscars drew 17.86 million viewers across ABC and Hulu, down about 9% from last year and marking a four-year low, even with an earlier start that kept much of the ceremony in primetime; the lengthy show likely kept some viewers away, though it still outpaced most other awards shows, with One Battle After Another winning six trophies and Sinners four, while Netflix led distributors with seven wins.

via Deadline|
#abc#disney#entertainment
Marshals Debut Delivers Record-Breaking Ratings, Keeping Yellowstone's Empire Strong
television1 month ago

Marshals Debut Delivers Record-Breaking Ratings, Keeping Yellowstone's Empire Strong

Marshals, the Yellowstone spinoff starring Luke Grimes as Kayce Dutton, premiered on CBS to 9.52 million viewers—the week’s top-rated show and the year’s most-watched scripted premiere without a football lead-in since 2018—underscoring the Yellowstone universe’s heft and fueling the argument that non-woke entertainment is winning; the piece also notes Taylor Sheridan’s reportedly >$1 billion NBCUniversal deal as part of the broader success story.

via OutKick|
#luke-grimes#marshals#taylor-sheridan
Network TV Crowns Opening Night as Survivor 50 and Scrubs Revival Hit Solid Starts
television1 month ago

Network TV Crowns Opening Night as Survivor 50 and Scrubs Revival Hit Solid Starts

CBS’s Survivor 50 opened in Fiji with a three-hour average of 5.06 million viewers and led the night with a 0.95 rating among adults 18-49 and a 1.22 in 25-54, marking CBS’s best Wednesday performance since May 2022 (and the biggest same-day Survivor audience since late 2023). ABC’s Scrubs revival also started strong, with 4.41 million viewers and a 0.66 rating in 18-49 for its first episode, followed by 3.52 million and a 0.55 in 18-49 for the second; the night also featured The Greatest Average American at 2.38 million viewers and a 0.27 in 18-49.

via The Hollywood Reporter|
#abc#cbs#scrubs-revival
Trump’s SOTU Draws 32 Million Viewers, Longest Address in Modern History
politics1 month ago

Trump’s SOTU Draws 32 Million Viewers, Longest Address in Modern History

More than 32.6 million people watched Trump’s State of the Union address—the longest in recent history at 107 minutes—making it the smallest audience for his second-term SOTU so far. Fox News led with 9.1 million viewers, followed by ABC (5.1M), NBC (3.6M), CBS (3.3M), MSNBC (2.4M), CNN (2.2M) and Fox’s broadcast network (2.1M). The LA Times notes polarized reactions as Trump emphasized positive economic data and immigration crackdown while the speech was extended to a record length.

via Los Angeles Times|
#nielsen#politics#state-of-the-union
Olympics-Boosted NBC Nightly News Tops Demos as CBS Slips With Dokoupil
television1 month ago

Olympics-Boosted NBC Nightly News Tops Demos as CBS Slips With Dokoupil

For Feb. 9–13, NBC Nightly News benefited from Olympic coverage, averaging 7.797 million total viewers and 1.24 million in Adults 25-54—the strongest 25–54 week since August 2024. ABC's World News Tonight led in total viewers with 8.657 million and drew 1.105 million in 25–54. CBS Evening News with Tony Dokoupil averaged 4.163 million total viewers and 458,000 in 25-54, down from the prior week (the Friday broadcast was not included in CBS’s four‑day average). Year over year, CBS was down 7% in total viewers and 28% in 25-54; World News Tonight was down 4% in both metrics, while NBC rose 16% in total viewers and 22% in 25-54 due to Olympic coverage. The piece also notes Dokoupil’s ongoing struggles against Muir and Llamas as the CBS program adjusts under new leadership.

via TV Insider|
#abc-world-news-tonight#cbs-evening-news#nbc-nightly-news
Muppet Show Special Sparks 147% Viewership Jump Eight Days After Premiere
television1 month ago

Muppet Show Special Sparks 147% Viewership Jump Eight Days After Premiere

Deadline reports that The Muppet Show special premiered Feb. 4 on ABC and Disney+ and has drawn nearly 8 million total viewers across platforms in eight days, a 147% lift from the 3.07 million who watched the ABC debut; the backdoor-pilot-style celebration features Kermit, Miss Piggy, Fozzie and the gang, with Sabrina Carpenter and Maya Rudolph as guest stars, and is executive-produced by Seth Rogen among others as Disney tests whether to launch a full Muppet Show series.

via Deadline|
#abc#backdoor-pilot#disney
NHL Stadium Series Draws Bigger TV Crowd Than Winter Classic in 2026
sports2 months ago

NHL Stadium Series Draws Bigger TV Crowd Than Winter Classic in 2026

The 2026 NHL Stadium Series (Bruins vs. Lightning) drew 2.1 million viewers on ESPN, the most-watched regular-season NHL game on cable and the best since the Bruins-Blackhawks Winter Classic in 2019. By contrast, the 2026 Winter Classic on TNT/TruTV drew about 978,000 (rising above 1 million with HBO Max streaming). The Winter Classic faces competition from college football and remains on TNT, while the Stadium Series benefited from a primetime ESPN slot and a Nielsen Big Data boost, and even outdrew several NBA games that weekend. The NHL/ESPN also noted a season-wide rise in viewership (ESPN/ABC averaging 795,000; TNT averaging 340,000), and next year’s Stadium Series (Golden Knights vs. Stars at AT&T Stadium) will air in primetime on ABC.

via Awful Announcing|
#nhl#sports#stadium-series
Indiana's perfect season drives record TV audience for CFP title
sports2 months ago

Indiana's perfect season drives record TV audience for CFP title

Indiana finished 16-0 and beat Miami to win the CFP National Championship, drawing 30.1 million viewers on ESPN—the largest college football audience in over a decade and up 36% from last year under Nielsen’s Big Data + Panel; the article also notes Indiana’s postseason ratings highs and mentions the CFP’s TV-rights shift to ABC in a new six-year deal.

via The New York Times|
#cfp#college-football#indiana-hoosiers