"Using GPT for Google Ads Performance Summary & E-Commerce Client Acquisition"

1 min read
Source: Search Engine Land
"Using GPT for Google Ads Performance Summary & E-Commerce Client Acquisition"
Photo: Search Engine Land
TL;DR

A Google Ads script that uses OpenAI's GPT to write an account performance summary and optimization suggestions has been developed. The script uses a table of campaign performance data to provide GPT with facts about the account's performance and optimization methodology. The prompt is engineered to provide GPT with precise instructions, and the resulting code is used to pull CSV data and send it to GPT for a summary. The script can be customized with target metrics and optimization suggestions, and the resulting summary can be shared with clients and stakeholders.

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