Aston Martin DBX GT Trades Aggression for Luxury, Retaining 717 HP

Key points

• The 2027 DBX GT retains the 4.0-liter twin-turbo V8 engine producing 717 hp and 664 lb-ft of torque, matching the DBX S.
• Performance metrics remain unchanged, with a 0-60 mph time of 3.1 seconds and a top speed of 193 mph.
• The vehicle features a new double-vaned grille, body-colored lower sections, and 22-inch forged wheels with all-season tires to improve ride comfort.
• Interior upgrades include redesigned seats with 10 mm of memory foam, acoustic laminated glass, and enhanced sound-deadening materials.
• Aston Martin claims a 13% improvement in the 'Articulation Index,' a measure of conversational clarity while driving.
• The DBX GT is priced starting at approximately $262,000, making it less expensive than the DBX S, which starts at $291,200.

Background

The DBX GT is part of Aston Martin's strategy to revitalize sales of its flagship SUV, which have declined since peaking at over 3,000 units in 2022. CEO Adrian Hallmark has emphasized the need to improve repurchase rates and offer more variants to attract different buyer preferences. The DBX GT follows the DBX S, which introduced sharper performance features, and aims to provide a more luxurious alternative to competitors like the Bentley Bentayga and Ferrari Purosangue.

How outlets are covering it

Motor1.com highlights the DBX GT as a 'softer' version of the DBX, emphasizing its comfort-focused changes while retaining performance. Car and Driver notes that the DBX GT is a more elegant spin on the super SUV, focusing on its luxury upgrades and refined handling. MotorTrend describes the DBX GT as a 'more luxurious take on the DBX S,' highlighting its improved ride quality and noise reduction. Designboom focuses on the DBX GT's quieter, softer-riding nature, emphasizing the changes in suspension and exhaust tuning. All sources agree that the DBX GT retains the 717-hp V8 engine and performance metrics of the DBX S but differs in its focus on comfort and refinement.

Why it matters

The DBX GT represents a strategic move by Aston Martin to broaden its appeal and address declining sales of its flagship SUV. By offering a more luxurious and refined option, the company aims to attract buyers who prioritize comfort and elegance over aggressive performance, potentially increasing sales and improving repurchase rates. The DBX GT also positions Aston Martin to compete more effectively in the luxury SUV market against rivals like Bentley and Ferrari.

What to watch

First deliveries of the 2027 DBX GT are expected in the fourth quarter of 2026. Aston Martin has not yet announced final pricing, but it is expected to start at approximately $262,000. The company may introduce additional variants or updates to the DBX lineup in the future to further address market demands and improve sales performance.