Ubisoft Cites Franchise Challenges for Star Wars Outlaws' Underperformance
TL;DR Summary
Ubisoft CEO Yves Guillemot attributes the middling sales of Star Wars Outlaws to the overall instability of the Star Wars franchise, citing factors like game bugs, marketing, and industry conditions, while downplaying the game's technical issues and suggesting broader franchise struggles affected its performance.
Topics:technology#business#franchise-challenges#industry-impact#sales-issues#star-wars-outlaws#ubisoft
- Ubisoft CEO Blames Outlaws ' Struggles On 'Choppy' Star Wars Universe Kotaku
- Star Wars Outlaws Flopped Because the Brand Itself Was 'In Choppy Waters,' Ubisoft CEO Says IGN
- Ubisoft CEO Yves Guillemot blames Star Wars Outlaws' missed sales targets on Star Wars itself being in "choppy waters," but hopes further improvements and a Switch 2 launch can revive the open-world game GamesRadar+
- Ubisoft Blames Star Wars Outlaws' Failure on Declining Relevance of the Star Wars Franchise 80 Level
- Ubisoft believes the failure of Star Wars Outlaws is due to the license's low popularity Instant Gaming News
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