Amazon's October Prime Day slashes Hisense U7SG TV prices by up to $2,000

Key points

• The 100-inch Hisense U7SG MiniLED TV is discounted by $2,000, dropping from $4,499.99 to $2,499.99.
• The 75-inch model is marked down 50% to $999.99, while the 65-inch version falls to $829.99.
• Prime Big Deal Days runs from October 6 to October 7, 2026, with some deals available early.
• Discounts vary by size, with the 55-inch model saving $650 and the 85-inch model saving $800.
• Some deals require Prime membership, while others are accessible to all shoppers.

Background

Amazon's October Prime Big Deal Days follow earlier sales events, including Best Buy's Labor Day deals in September 2026, which also featured Hisense TVs. Previous coverage noted early discounts on OLED and QLED models ahead of the main event, with limited stock and time-sensitive offers.

How outlets are covering it

USA TODAY emphasizes the broad range of discounts across all U7SG sizes, highlighting the $2,000 cut on the 100-inch model. Gizmodo focuses on the 75-inch model's 50% discount and notes that non-Prime shoppers can still access a $700 discount. The New York Post and Popular Science provide broader context, comparing Hisense deals to other brands like Samsung, Sony, and LG, and noting that some prices are at their lowest recorded levels. Popular Science also highlights that some deals are Prime-exclusive, while others are available to all shoppers.

Why it matters

The Prime Big Deal Days offer a significant opportunity for consumers to purchase large-screen TVs at substantial discounts, potentially saving hundreds or even thousands of dollars. The event's timing, just before Black Friday, makes it an attractive option for those seeking early holiday deals. However, the limited duration and potential stock constraints mean that shoppers must act quickly to secure the best prices.

What to watch

The Prime Big Deal Days will conclude at 11:59 PM PT on October 7, 2026. Shoppers should monitor Amazon's listings for real-time updates on deal availability and pricing. Following this event, Black Friday sales in late November may offer additional discounts, but some current deals are already at their lowest recorded prices, suggesting limited room for further reductions.