Nintendo Refused Amazon’s Illegal Demands, Reggie Fils-Aimé Reveals

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Source: Kotaku
Nintendo Refused Amazon’s Illegal Demands, Reggie Fils-Aimé Reveals
Photo: Kotaku
TL;DR

At an NYU lecture, Reggie Fils-Aimé claimed an Amazon executive pressured Nintendo in the late 2000s to break the law to secure the lowest prices; Nintendo declined and stopped selling to Amazon to protect retailer relationships, a stance dating back to the DS era amid Amazon’s rocky foray into gaming.

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