Amazon Fire HD 10 Tablets Hit Record Lows as Legacy Line Clears Out

Key points

• The Fire HD 10 (32GB) is discounted 53% to $73 at Amazon, down from $155.
• The Fire HD 8 (64GB) is discounted 38% to $80 at Amazon, its lowest price ever.
• Kohl's offers the Fire HD 10 (64GB) for $45, a 75% discount from $180.
• The Fire HD 10 features a 10.1-inch 1080p display, 13-hour battery life, and an octa-core processor.
• These deals are limited-time offers for the Black model only at Amazon.

Background

In early October 2026, Amazon retired its 15-year-old Fire tablet line to launch a new, premium Alexa-branded family running full Android 16. The new devices, priced between $230 and $550, feature aluminum designs, AI integration, and Google Play Store access. This strategic shift away from low-cost hardware has likely prompted the current clearance sales on the legacy Fire HD models.

How outlets are covering it

Gizmodo and CNET both highlight the 53% discount on the Fire HD 10 at Amazon, emphasizing its value for basic entertainment and browsing. CNET notes the deal matches the lowest price of the year. ZDNET focuses on the Fire HD 8, rating the 38% discount as a 4/5 deal. Geekspin reports a separate, more aggressive 75% discount at Kohl's, positioning the Fire HD 10 as an ultra-budget option for families. All outlets agree the deals are limited-time and apply primarily to the Black model.

Why it matters

These discounts provide a rare opportunity to purchase full-sized tablets at entry-level prices. For consumers who do not require the premium features of the new Alexa tablets, the Fire HD line offers a cost-effective alternative for streaming, reading, and light productivity. The clearance sales also signal the end of the Fire brand's dominance in the budget tablet market.

What to watch

Shoppers should act quickly as these limited-time deals may expire without notice. Consumers should verify the specific storage and RAM configurations, as the Amazon deal applies to the 32GB model while the Kohl's deal applies to the 64GB model. Future pricing for the new Alexa tablets may see similar introductory discounts as Amazon transitions its product lineup.