"Netflix Phases Out Basic Ad-Free Plan, Hinting at Price Increases"
TL;DR
Netflix plans to retire its 'Basic' ad-free tier and phase it out for existing subscribers, instead offering a Standard with Ads plan with more streams and higher resolution at a lower effective price. The company reported significant growth in ad-tier membership and intends to drive further growth through potential price hikes and a crackdown on password sharing, while also investing in TV, film, game content, and live events like the recently announced WWE deal.
Topics:technologyentertainmenttech#ad-supported-tier#entertainmenttech#netflix#price-hike#streaming#subscription
- Netflix To Scrap 'Basic' Ad-Free Tier Dark Horizons
- Netflix is going to take away its cheapest ad-free plan The Verge
- Netflix Is Preparing to Phase Out Its Basic Plan IGN
- Netflix Hints at Price Increases, Plans to Retire Basic Service Amid Ad-Tier Growth Hollywood Reporter
- Netflix is killing its cheapest ad-free plan in Canada and the UK in Q2 Engadget
Want the full story? Read the original reporting
Read on Dark Horizons