Gearbox CEO Faces Backlash Over Borderlands 4 Pricing and Messaging

1 min read
Source: Eurogamer
Gearbox CEO Faces Backlash Over Borderlands 4 Pricing and Messaging
Photo: Eurogamer
TL;DR

Gearbox CEO Randy Pitchford faced criticism after suggesting cost-sensitive fans download Tiny Tina's Wonderlands for free and making comments about the pricing of Borderlands 4, which many fans found tone-deaf given current economic struggles. Despite the backlash, Pitchford defended his remarks, emphasizing the industry's move towards higher prices and the importance of accessibility for fans.

Share this article

Want the full story? Read the original reporting

Read on Eurogamer