"Tencent Developing Elden Ring Mobile Game with Genshin Impact Monetization"

Tencent, the Chinese firm with a stake in Elden Ring's developer FromSoftware, is reportedly developing a free-to-play mobile version of the game with in-app purchases, following previous struggles with Nier and Apex Legends mobile adaptations. The company aims to replicate the success of titles like Genshin Impact but has faced challenges in finding profitable monetization models for certain franchises. Despite this, Tencent's CEO is pushing for new hits, with mobile versions of Need for Speed and Assassin's Creed also in the works.