The Impact of Microsoft-Activision Deal on EA and Cloud Gaming

EA CEO Andrew Wilson stated that his company will continue to be the biggest Xbox publisher regardless of whether Microsoft's planned acquisition of Activision Blizzard goes through or not. Wilson believes that EA has the scale, network, IP, and talent to navigate the future and lead the entertainment industry. He also hopes that EA will have the scale to be a meaningful consolidator in the video game industry. Microsoft and Activision Blizzard are facing legal hurdles over the acquisition, which is currently the biggest video game acquisition of all time.