"Xbox Unveils Pizza-Scented Controllers in Collaboration with Microsoft"

Microsoft has created a limited edition pizza-scented Xbox controller as part of a marketing campaign for the Teenage Mutant Ninja Turtles: Mutant Mayhem movie. The controllers, featuring a scent diffuser in the shape of a pizza slice, are only available through a sweepstakes giveaway on the Xbox Game Pass Twitter account. This is not the first time Microsoft has created custom variants of its Xbox consoles or controllers for promotional purposes.