Sega Ditches Blockchain and Labels F2P Games as 'Tedious'

Sega has abandoned its plans to embrace blockchain technology and sell NFTs, citing concerns about devaluing its content and the lack of fun in play-to-earn games. The company's co-Chief Operating Officer, Shuji Utsumi, stated that Sega will withhold its biggest franchises from third-party blockchain gaming projects and shelve its own development plans in that genre. However, lesser-known properties like Three Kingdoms and Virtua Fighter may still have NFT tie-ins through third-party providers.