Gen Z obsessed with bizarre 'sludge content' TikTok trend.

1 min read
Source: Business Insider
Gen Z obsessed with bizarre 'sludge content' TikTok trend.
Photo: Business Insider
TL;DR Summary

TikTok's latest trend, "sludge content," features at least two unrelated videos cropped together, polarizing users. Some find the multiscreen videos soothing, while others find them irritating. The trend is being mocked by some creators for being Gen Z-specific, with common clips including smartphone games and "Family Guy." The origin of the videos is unknown, but some believe they keep viewers watching content for longer. The trend is being put down to mindless escapism and a playful distraction from everyday life.

Share this article

Reading Insights

Total Reads

0

Unique Readers

9

Time Saved

1 min

vs 2 min read

Condensed

78%

36180 words

Want the full story? Read the original article

Read on Business Insider