Gen Z obsessed with bizarre 'sludge content' TikTok trend.
TikTok's latest trend, "sludge content," features at least two unrelated videos cropped together, polarizing users. Some find the multiscreen videos soothing, while others find them irritating. The trend is being mocked by some creators for being Gen Z-specific, with common clips including smartphone games and "Family Guy." The origin of the videos is unknown, but some believe they keep viewers watching content for longer. The trend is being put down to mindless escapism and a playful distraction from everyday life.