Apple reveals handcrafted behind-the-scenes look at its Mac mini ad

TL;DR Summary
Apple released a behind-the-scenes Instagram reel showing the hands-on process—sketches, props, stop-motion work, and materials—behind its new Mac mini with M6 ad, highlighting the extensive practical effort by animators and art directors in bringing the campaign to life.
- Apple shares behind-the-scenes video for its fun new Mac mini ad 9to5Mac
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- Apple’s new desktop computers are designed specifically for local AI development Ars Technica
- Apple announces new Mac Mini and Mac Studio models with AI upgrades CNBC
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