"Discord Launches In-App Advertising to Boost Revenue and Engage Gamers"
TL;DR
Discord is set to introduce in-app ads, called "sponsored quests," to support game developers, with reports suggesting the feature will be implemented this week. The ads will be displayed at the bottom left of the app and will offer users gifts for completing in-game tasks while their friends watch on Discord. These ads will be targeted based on users' gameplay, age, and geographic location data, and users can opt out of seeing them if they choose.
Topics:top-newstechnology#discord#game-developers#in-app-ads#sponsored-quests#targeted-advertising#technology
- Discord to start showing ads in-app this week Dexerto
- Discord to Start Showing Ads for Gamers to Boost Revenue The Wall Street Journal
- Discord starts down the dangerous road of ads this week Ars Technica
- Report: Discord to Show Ads After History of Shunning Them PYMNTS.com
- Ads on Discord, AT&T passcode resets and podcast changes for Android users TechCrunch
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