Amsterdam Launches Campaign Urging Tourists to Stay Away.
Amsterdam's local authority launched an online campaign in Great Britain to keep out "nuisance-causing visitors," particularly British male tourists aged between 18 and 35 who travel to the city for drugs or parties. The "Stay Away" campaign targets visitors who use online search terms like "stag party Amsterdam," "pub crawl Amsterdam" or "cheap hotel Amsterdam" by showing them warning advertisements. The campaign is just one of a slew of measures that Amsterdam is taking to combat excessive tourism and attract different types of tourists.