Hermès Bans 'MetaBirkin' NFT Sales After US Lawsuit.
Luxury retailer Hermès has won a permanent injunction to stop artist Mason Rothschild's sales of "MetaBirkin" non-fungible tokens (NFTs) after a jury found they infringed on the French brand's trademark rights of the famed Birkin bags. Rothschild was ordered to pay $133,000 in damages to Hermès in February 2023. The ruling is one of the first to address how NFTs intersect with intellectual-property law and free-speech protections for art. Other companies have brought lawsuits claiming NFT creators are infringing on their trademarks and copyrights, including Nike and Miramax.